The sensor tag market is small but beautiful
The most common sensing tags now include RFID+temperature, RFID+pressure, RFID+humidity, etc., which are gradually beginning to be applied in industries such as electricity, bearings, cold chain, and tires. According to data from the AIoT Star Map Research Institute: the current market volume of sensing tags It’s not big. The entire market is worth 10 million to 20 million, but the unit price is relatively high, usually a few hundred yuan. This also determines that it will not be a large-scale application, but a small but beautiful market.
Although the size of the sensor tag market is still relatively small, its market prospects and profits are very eye-catching. We are optimistic that it can generate greater growth in potential application markets such as cold chain, tires, batteries, and industry. volume.
Analysis of potential application scenarios of RFID sensing tags
Medical cold chain: During the epidemic, it has been widely used as a traceability management tool for vaccines. Medical cold chain is expected to become the most powerful subcategory in the future development of cold chain logistics. Drug circulation refers to the process that drugs go through from the factory to medical institutions or retail pharmacies. A series of transportation and storage links. According to data from the China Internet of Things Pharmaceutical Logistics Branch, the total cost of my country’s pharmaceutical cold chain logistics will reach 24 billion yuan in 2022. In 2030, the total cost of pharmaceutical cold chain logistics will exceed 60 billion, with an average annual growth rate of more than 12%. The most commonly used RFID in the medical cold chain is RFID temperature sensing tags. RFID temperature sensing tags can both monitor real-time temperature and provide medical Supplies Traceability.
Tires: At present, most tire manufacturers, such as Goodyear, Michelin, Bridgestone, and Qingdao Soft Control, have already used RFID technology on tires. Michelin plans to embed RFID tags in all tires sold by 2023. According to Michelin’s annual report, global tire sales will reach 1.75 billion units in 2022, and will maintain steady growth in the future. This may bring a billion-level RFID tire tag market volume per year, which is worth looking forward to.
In addition to the full life cycle management needs of tires, tires have increasingly higher safety requirements. The representative one is tire TPMS (passive tire temperature and tire pressure monitoring). The market demand for tire RFID sensing tags is huge, but the product The technical requirements are high, the test cycle is long, the test cost is high, the safety regulations are high, and the technical challenges are relatively large.
New energy batteries: According to the latest global battery shipment data released by SNE Research, the total global shipments of power batteries and energy storage batteries will reach 812GWh in 2022, a year-on-year increase of 86%; global demand for power and energy storage batteries is expected in 2030 It will reach 5800GWh. With the popularity of battery passports, this “passport” aims to provide detailed information about batteries, including their sources, manufacturing processes, technical specifications, carbon footprints and ESG indicators. In the future, the volume of battery RFID tags will be in the hundreds of millions or even tens of millions. Billion level.
With the development of the industry, there are higher requirements for RFID technology, and products need to be continuously iterated. In the battery industry, RFID is not only used as identification, but also for battery internal status monitoring and vehicle system communication capabilities, as well as safety, reliability, and response to various complex environments ( Extremely high and low temperature) capabilities are in greater demand. RFID temperature sensing tags, RFID current sensing tags, etc. will be used more.
